The White Plains Examiner

My First Movie for Toddlers Debuts at Cinema Deluxe, White Plains

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Live character Mitten the Kitten interacts with children throughout the performance.
Live character Mitten the Kitten interacts with children throughout the performance.

White Plains has been selected as one of 10 cities across the United States for the roll out of a new interactive movie play date for children aged 1 to about 5 years to enjoy with their parents on Saturday mornings.

Called My First Movie, the event includes a 50-minute movie produced by Baby First, a popular TV Show for the very young set, at Cinema Deluxe in the White Plains City Center.

In an interview Baby First executive vice president Sharon Rechter, called the shows “prime time for moms.”

The lights are left on in the theater and kids are encouraged to interact throughout the program with live and familiar character Mitten the Kitten, popular from the TV show, who appears in costume.

Mitten the Kitten is on stage throughout the entire event.

“We encourage the audience to be involved as much as possible,” Rechter said. “The goal is to provide quality educational content in a format that develops thinking skills and is fun and nonthreatening at the same time.”

Rechter commented on how the content of some popular children’s movies can be unsettling for children, especially when there is a death or other violent action played out in the story. She also said independent research indicates children learn from media, especially when sign language is used.

The Baby First children’s channel is available in 41 million U.S. homes and 81 million homes worldwide and is available in 10 different languages.

Coming to the big screen are Harry the Bunny, Tillie Knock-Knock, Peekaboo, VocabuLARRY and Rainbow Horse.

My First Movies will premiere in White Plains on Saturday, Feb. 4 at 10 a.m. The series will feature four different events over the course of six months. On Saturday a birthday is being celebrated. There will be snacks and a goodie bag for children to take home.

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